How Computers Impact our Daily Life :: essays research papers

"Computers are transforming society. Time is collapsing. Distance is no longer an obstacle. Crossing oceans takes only a mouse click." This is the phrase of sentences I heard somewhere about computers. Virtually, computers which pressure most people's life are considered as the most important technological achievement of the XXI century. Using computers, we can make or solve most of difficult things which are hardly completed without their hands. Because of these different varieties of abilities, computers have been creating many noticeable achievements in most of societies? fields especially medicine, education, and usual life. In other words, these three fields also are computers? influences that I want to write in this essay today. Firstly, there is a nonnegotiable point here that health services and art of medicine have been changed absolutely by computers in recent decades. Computers totally are able share the physician?s heavy duty which is save human?s life. In deed, since computers have been invented, new technological treatments that cooperate with computers have cured a thousand of patients. Eventually, there is nothing is more happy than come to life again. Formerly, once a doctor wanted to diagnose their patients, he or she mainly used to apply their experiences. Unfortunately, this process is doubted sometimes. And now, computers and other accessory machines are able to diagnose accurately with less time. In addition, computers have the other excellent benefit which is the ability in analyzing gene. Now scientists have more conditions to examine organic structures or to invent many new medicines, modern effective treatments which are very useful by using these gene technologies. Undoubtedly, the medic ine?s current promotions closely connect with the development of computers. Therefore, we can agree unanimously that computers greatly influence our existent medicine. Furthermore, ?Crossing oceans takes only a mouse click?- with computers, we no longer remain the conception about spatial distance. Actually the greatest advantage of computers is reducing distance and connecting people together. By this or other ways, computers thoroughly support and push up our education. Nowadays, students certainly stay at home but still can study for his or her bachelor degree. This actually seems to be impossible few decades ago. Those students just need to equip themselves with a computer connected internet at home only. This perfect utility is determined as computers? greatest success for humankind. For example, one student, a handicap person, who has his or her health?s problems, completely feels uncomfortable to go to school.

Developments in Management and Organizational Thinking

Strategy has been defined as â€Å"the pattern of organizational moves and managerial approaches used to attain organizational objectives and to pursue the organization's mission† (Thompson and Strickland, 1990). Current models of strategic management can be traced to the way in which strategy it was defined and applied to business (Chandler, 1962): â€Å"the determination of the basic long-term goals and objectives of an enterprise, and the adoption of courses of action and the allocation of resources necessary for carrying out these goals.†Chandler identified two parts of the strategic process, formulation and implementation, known as strategic management. Thus, strategy refers to the means a firm uses to attain its ends. Fundamental to every firm's mission and competitive strategy is its value strategy. Generically, a value strategy is the pattern of decisions and actions that comprise the firm's overall approach toward providing realizable net value to customers. A value strategy intrinsically involves all parts of a firm's functional and organizational strategies that give value realized by customers or need sacrifices by customers.As due to excessive competition, firms must have a value strategy that must have completely conceptualized and obviously articulated value as the basis for competing. In fact, numerous firms are more competitor-oriented than customer-oriented. Consequently, many managers are more well-known with their firm's competitive strategy than its strategy for improving customer value. Several inadvertently compromise net customer value either by producing products/services supposed to be of low quality or by requiring exceptionally high sacrifices of customers.Paradoxically, the most competitive firms are the customer- oriented, not the competitor-oriented firms. Customer-oriented firms are virtually driven by value-based strategies. Given a defined set of value expectations, a value-based strategy is that pattern of decisi ons and actions in which managers take accountability for: (1) delivering products/services that provide best net value, and (2) creating strategic suprasystems to develop that value and satisfy the obligations of the enterprise.Most basically, value-based strategies are customer oriented; business-level strategies aimed at giving best net value. Value-based strategy should not be confused with generic strategy. The basic generic strategies of low cost, differentiation, and focus (Porter, 1980) are the three most extreme examples of producer based, value-added strategies (Porter, 1985), but they are not customer value-based strategies. Each of the three is more competitor-oriented than customer-oriented. Each strategy can be pursued with no assertion of providing best net value.While low cost and differentiation are typically seen as mutually exclusive (Porter, 1985), a value-based strategy may need and achieve both. Since many customers now count time rather than dollar cost as the ir most precious asset, a high-quality strategy gives little competitive advantage unless it is paired with low cost (i. e. , low price and/or sacrifice reduction). Similarly, low-cost/price strategies can also fail if they are not complemented with quality supposed to be of sufficient value.The synergistic combination of low cost and differentiation that can come with a value-based strategy is a direct effect of managing critical systems that put in to value. As the globalizing world is shifting the nature and needs of organizations by requiring them to be more quickly responsive to developing circumstances. The corporate planners of the 1960s and 1970s were much concerned with issues such as the market and macroeconomic environment, the product portfolio, and the product life cycle. All of these underline characteristics of industry or sector and market.They leaned to underplay the role of competitors and competitive behavior in influencing outcomes (Ghoshal and Westrey 1993). cer tainly, it is still common to see plans which base output growth on forecasts of the market, or to view industries in which each individual firm extrapolates its own experience to give generally results which everyone knows are inept of realization. Having reviewed the business environment and its competitive position, the firm should go on to make its strategy rather go for old strategy.The rationalist school sees the definition of the objectives of the firm as the key constituent in strategy formulation. That view, which owes much to the continuing influence of Drucker on management thinking, is in itself comparatively uncontroversial, but the subject of substantial operational difficulty. There are two distinct historical phases in the development of thought on corporate strategy. Until the early 1980s, the primary aim of corporate strategy was the formation of a diversified business portfolio.Such a portfolio might include related diversification–motivated by synergy betw een old and new businesses and unrelated diversification supported by portfolio planning techniques. But by the early 1980s, evidence had accrued that unrelated diversification added little value and several of the conglomerates created in these earlier decades had succumbed to financial pressures. In using old strategies by formulating new ways led firms to focus on the critical importance of market share.Emphasis on competitive issues, the choice market position was seen as a central element in strategic decision-making. Quality, it was professed, had been a key ingredient in Japanese success. Over time most markets moved up the quality spectrum. With the aid of phrases such as ‘quality is free' (Crosby, 1979) ‘total quality management' became a preoccupation of the later 1980s. Many authors offered taxonomies of generic strategies–checklists from which corporations could choose the majority relevant objectives for particular markets.One early list was proposed by Ansoff (1965), who recognized market penetration, product development, market development, and diversification as alternative strategic objectives. The Boston Consulting Group's alternatives are invest, hold, harvest, divest, and Arthur D. Little offers a list of no less than twenty-four strategic options (Jackson, Hitt, DeNisi, 2003). Porter (1980) taxonomy of generic strategies proved particularly influential. Porter's (1980) ‘five forces'–of competition, entry, substitution, suppliers, and customers–offered a more comprehensive checklist of environmental factors (Porter, 1980).Moreover, In Porter's framework there are two dimensions of choice. Firms can trail either cost leadership–the same product as competitors but at lower cost–or differentiation. They can range hardly, or broadly, thus generating a range of alternatives encompassing cost leadership, differentiation, and focus. Today, a debate on the content of the corporate mission is a wi despread starting-point for a discussion of strategy. Such a statement can cover objectives in both corporate and business strategy.The mission statement is planned to provide a link between the broad objectives of the firm (which may focus exclusively on profit maximization, or may state concern for other stakeholders) and its specific commercial activities. A rather diverse critique of these processes of rationalist strategy formulation–yet one still very much within the rationalist framework–is given by the shareholder value movement. As with numerous shifts in thinking about strategy, this is found more or less simultaneously in the thinking of practitioners and the writings of business school academics.American business was stunned by the emergence of a group of corporate raiders. Figures like T. Boone Pickens and the partners of Kohlberg Kravis Roberts, with little in the way of resources of their own, but with the aid of the ‘junk bond' financing pioneered by Michael Milken, could make convincing bids for some of the largest corporations in the United States. This threat to incumbent managers led to apprehensive re-emphasis on major companies' concerns for ‘shareholder value'.Academics (Day, Georges, and Robin Wensley 1988) were led to explicate and justify it, providing both a critique of accounting earnings as a focus of corporate attention and a rationale of the public benefits of restricted focus on the interests of shareholders. The most significant practical consequence of this activity was to give further impulsion to the break-up of conglomerate firms. The grouping of discrete businesses tended, it was argued, to conceal the potential strategic value of individual mechanism to specific purchasers.That message for corporate strategy was obvious, but for business strategy shareholder value had few clear implications. Proponents stressed the need to evaluate investment and acquisitions by reference to their probable cash f lows–but this is a theme familiar from every elementary text in corporate finance–and texts on strategy in a shareholder value framework (Weinrauch, Donald 1986) do no more than juxtapose Rappaport's critique with Porter's taxonomies of competitive forces and generic strategies.The new way of this strategy spectrum is that the state of the art in rationalist strategy can entail the formulation of a statement of company objectives, often summarized in a ‘mission statement' and encompassing both corporate strategic objectives-what sort of business are we in–with business strategic objectives-expressed in terms of plans for market share, product quality, and geographical scope. It is not astounding that attention is moving from the problems of formulating strategy to issues of implementation.The idea that successful strategies are often opportunistic and adaptive, rather than calculated and planned, is a view as old as the subject of business strategy itself. The adaptive strategies of reacting to the seasonal fluctuations of demand are actually important. The operations manager should try to accommodate whatever seasonality remains as cheaply as possible. Each type of adaptive strategy will acquire costs beyond what the company could achieve if demand were smooth.Thus, it is up to the operations manager to get the strategy or mix of strategies that will diminish this extra cost. One strategy for accepting the seasonal demands is just to ignore them and to produce at a constant rate throughout the year. By maintaining a balanced labor force, the company will help to sustain good relations with organized labor and will also ease the burdens of the personnel department. At the same time, short-term production planning and supervisory loads will be reduced as compared to a continually changing schedule. These effects will show up as real cost savings.On the other hand, maintaining a constant production in the face of fluctuating demands me ans that these fluctuations should be absorbed by inventory. That is, when demands are low, inventory stock will build up. As demands increase, inventories will be used up and can even run into a stock out or back order situation. Large buildups of inventory can sprain building capacities and can cause significant extra costs. But it is clear that there are costs associated with physically storing and handling inventory, as well as the more restrained opportunity costs of holding inventory.At the same time, there are costs linked with running out of inventory. While difficult to measure, the costs linked with dissatisfied customers, extra paperwork on back orders, and the interruption of schedules for catch-up work are quite real. The opposite approach would be to try to match the fluctuating demand by changeable production. There are numerous ways a company might do this. Probably the least disruptive would be for the workers to work overtime throughout heavy demand periods.In some situations workers can be eager to earn extra money; in others they may prefer not to work any overtime. If the company is unionized, the union can have the power to help determine the amount of overtime allowable. In any case, if a company uses an overtime strategy, it will have to pay an overtime bonus, and productivity can not be as good as usual because of such factors as fatigue. Similarly, in several operations systems it may be possible to work under time (shorter work weeks or forced unpaid vacations) when demand is lower.However, most workers would oppose having to work less and receive less pay. Some might quit in order finding steadier work. Another method of varying production would be hiring and lying off workers as desired. Here again, though, there are extra costs involved. The progression of selecting and training workers is costly, and their productivity can not be as good as experienced workers for a while. Also, when a worker is laid off, there are usually benefi ts that must be paid, as well as the less tangible chilling effect on labor relations.Thus, despite the use of strategic management process and content models, numerous managers fail to maintain or develop their firm's competitive position. The new globally competitive framework requires using old strategies by formulating them accordingly. As â€Å"Knowledge-intensive firms compete differently – they fight vigorously to win the best experts and best projects, but thereafter cooperate with their rivals. † (Norman Sheehan) Jenster (1987) introduced a strategy planning and strategic control process that is firmly integrated with the firm's information system.The new way is used for developing, monitoring and assimilating critical information into effective strategic management decision support that is CSFs (critical success factors) that clearly and briefly communicate critical elements of the strategy to members of the organization. More significant, the CSFs direct the attention of key managers to focus on the vital premises of the firm's strategy. Shriberg et al. (1997) described how the BPM method can be used as a tool for strategy execution.This technique describes CSFs as the primary step towards strategic execution. These few factors should be executed with excellence to gain and protract competitive advantage. Once CSFs (or driving forces or core competencies) have been identified, the next step in BPM is to widen performance measures for the CSFs. CSFs specify to the firm what has to be done to attain goals. Performance measures determine how well the firm should perform and whether it has been successful. Lots of authors suggest that CSFs can be used in an organization's planning function.Additionally, they can be used in increasing strategic plans, implementing a plan, helping managers attain high performance, managing resources and monitoring a corporation's activities (Ferguson and Dickinson 1984). The motivating force behind world eco nomic growth has changed. Consequently, the key success factor for various firms is maximizing strategic means. Rather than price and quality, formulating strategies in new ways has become the dominant. As a strategy itself provides the most sustainable long-term competitive advantage. References: Ansoff, H. I. (1965). Corporate strategy: An analytical approach to business policy for growth and expansion. New York: McGraw-Hill. Arthur Thompson, Jr., and A. J. Strickland Strategic Management: Concepts and Cases, 9th Edition (1990). Chandler, 1962, Strategy and Structures: Chapters in the History of the Industrial Enterprise, MIT Press, Cambridge, Mass Crosby, Philip B (1979) Quality is Free, Mentor Books, New York Day, Georges, and Robin Wensley (1988), â€Å"Assess Advantage: A Framework for Diagnosing Competitive Superiority,† Journal of Marketing 52 (April), 1-20. Ferguson, C. R. and Dickson, R. (1982) ‘Critical success factors for directors for the eighties', Business Horizons, May-June, 14-18. Ghoshal, S. and Westrey, D. E. (eds) (1993) Organisation Theory and the Multinational Corporation, New York, St Martin's Press. Jackson, S., Hitt, M. & DeNisi, A., (eds). (2003). Managing Knowledge for Sustained Competitive Advantage: Designing Strategies for Effective H uman Resource Management. San Francisco: Jossey-Bass. Jenster, P. V. (1987) ‘Using critical success factors in planning', Long Range Planning, 20: 102-3. Porter, Michael E. (1980), Competitive Strategy: Techniques for Analyzing Industries and Competitors. New York: Free Press. __ (1985), Competitive Advantage: Creating and Sustaining Superiority. New Y ork: Free Press. Shriberg, A., Lloyd, C., Shriberg, D. and Williamson, M. (1997) Practicing Leadership: Principles and Applications, John Wiley & Sons. Weinrauch, Donald J. (1986), â€Å"Franchising an Established Business,† Journal of Small Business Management 24 (July), 1-7.

The On Old Age And Death - 853 Words

Aging and death are natural processes and all living creatures are bound by this phenomenon. There is simply no escape from this universal and immutable law of nature. This subject is widely discussed in the Kalam-e-Mawla, which is a poetic composition in Hindi of the teachings of Imam Aly (AS). In verse two-hundred-and-thirty, the Imam states that old age brings with it the tidings of death and should prompt an individual to be heedful and accumulate earnings for the Hereafter. The Imam compares black hair (youth) to a night of heedlessness, when one’s entire life is spent in slumber of ignorance. On the other hand, He compares grey hair (old age) to the emergence of daylight of awareness and heedfulness, when one realizes that only a little portion of one’s capital, in the form of life, remains at his disposal. Continuing the discourse on old age and death, the Imam says in verse two-hundred-and-thirty-seven, with advancing years, one should constantly remain mindful of death. He reminds us that the angel of death hovers over our heads and therefore, young and old alike, should not consider death afar. The Imam concludes that the light of God dawns in the hearts of those who realize the nearness of death and, as a result, remain conscious of God and act piously at all times. Verse two-hundred-thirty-nine conveys a candid reminder to us about the certainty of death and the perishable nature of this world. The Imam says that the message of death and the perishableShow MoreRelatedThe Death Penalty Is An Age Old Punishment Essay1961 Words   |  8 Pagesalways been controversy surrounding the death penalty. Death penalty is an age-old punishment where a crime is punished by various methods of death. There were death penalty laws that existed from the times of ancient Babylonian period and the mention of this practice has been recorded in many books and inscriptions from long ago. This practice continues even today in some countries like the US, despite the advancements that we have made as a society. Since the death penalty wastes people’s tax money,Read More An Overview of Aging and Existing Cultural Differences Essay1474 Words   |  6 Pagesthe development of the human life. But not all societies have these stages of life; ergo different cultures define stages differently. The stages of the life course are childhood, adolescence, adulthood, young adulthood and middle adulthood, old age and death. Society thinks of childhood as the first twelve years of life. In most cultures it is known as the time of autonomy from the weight of the grown-up world. But in other societies, such as Taiwan and Indonesia, childhood is seen as another occasionRead MoreAn Overview of Aging and Existing Cultural Differences1477 Words   |  6 Pagesthe development of the human life. But not all societies have these stages of life; ergo different cultures define stages differently. 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Yeats detests old age because of three primary reasons, he feels he no longer serves a purpose and thatRead More Metaphorically Speaking – Sonnet 73 Essays857 Words   |  4 Pagesspeech (Guth 473). Shakespeares use of metaphors in this sonnet conveys his theme of the inescapable aging process. Shakespeare establishes and extends a metaphor that illuminates the poems central meaning and compares the inevitability of old age to three different aspects of nature (Prather). Similarly all the metaphorical quatrains begin with either the phrase thou mayest in me behold or In me thou seest (Shakespeare 1-5). These phrases reveal the authors awareness of the natural processRead MoreDo Not Go Gentle Into That Good Night By Dylan Thomas1155 Words   |  5 PagesCarry Through As mentioned by Dylan Thomas in the poem â€Å"Do Not Go Gentle Into That Good Night†, he states that a person should fight death. 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Dying grey hairs and procedures suchRead MoreSonnet 73 Metaphors1165 Words   |  5 Pagesin life; spring being youth, summer as the middle ages, and so on. In line two, the speaker states â€Å"When yellow leaves, or none, of few, do hang†, which depicts the time of year to be in mid autumn because the leaves are starting to fall from the tree but a few still remain. This development of the image of autumn, creates the perception of the speaker entering old age. Continuing, Shakespeare interlaces another metaphor for the speaker growing old, â€Å"Upon those boughs which shake against the cold†

The Native Indians - 2131 Words

The Native Indians were a peaceful nation, who after many years of colonization, were being pushed farther west as time went on. The United States felt the need and duty to expand westward as more people immigrated to America. They would go to any lengths to accomplish their goal, even if it meant inhumanly getting rid of Indians living there. The Natives wanted to peacefully settle the issue by agreeing on treaties, but the United States government continually disregarded the agreements. During Westward expansion America unequivocally disregarded the Native Indians indisputable rights and violently diminished the population. America s ignorance to the Natives living in the west generated the reasoning that expanding was their obligation.†¦show more content†¦Since they saw the land as undeveloped, they also saw the natives living there as a lesser society. America saw expanding west as its duty. Even though the Natives had a civilized society, the United States disregarded that and viewed them as barbarics. Americans also saw it as a duty to uplift or enhance the Native Indian society. The Natives suffered greatly when the Americans ruthlessly slaughtered the buffalos, due to their heavy reliance on them. The Indians had a very important and deep relationship with the buffalo. Although as more people began moving west the demand for buffalo hides grew as trains and riverboats brought in more and more hunters and made transport of hides back east easier(The Buffalo and the Indians 54). These hunters would only harvest the hides and sometimes tongues, and left the rest to rot. Since the Indians honored the buffalo so much, to see the buffalo disrespected by the white settlers was infuriating. The buffalo was not used to the settlers or trains, so pressure built for them, as well as the Natives. The situation became worse as rifles advanced and men competed for how many buffalo they caught. As competition built more buffaloes were killed, and Indians began to fight back. In response to the Americans leaving the buffalo to rot in the prairies, the Cheyenne Chief Roman Nose said We will not have the wagons which make a noise [trains] in the hunting grounds of the buffalo. If the palefaces come farther into our land, there

The Ethics of Capital Punishment Essay examples - 1501 Words

Americans have argued over the death penalty since the early days of our country. In the United States only 38 states have capital punishment statutes. As of year ended in 1999, in Texas, the state had executed 496 prisoners since 1930. The laws in the United States have change drastically in regards to capital punishment. An example of this would be the years from 1968 to 1977 due to the nearly 10 year moratorium. During those years, the Supreme Court ruled that capital punishment violated the Eight Amendment’s ban on cruel and unusual punishment. However, this ended in 1976, when the Supreme Court reversed the ruling. They stated that the punishment of sentencing one to death does not perpetually infringe the Constitution. Richard Nixon†¦show more content†¦The theory of deterrence can be defined as the idea that the threat of punishment has to be severe enough to contradict the pleasure that the criminal would obtain from the crime. There are two types of deterrent s specific and general. A general deterrent could be explained as a person not committing a crime because of the outcome if they are caught. While a specific deterrent could be explained, that if a murder receives the death penalty and is executed, they will no longer be able to murder. H. Naci Mocan, an economist said â€Å"I personally am opposed to the death penalty, but my research shows that there is a deterrent effect.†2 Then the conclusion would be that in order for it to be a deterrent we must fear the outcome. Capital punishment is necessary because it shows that people willing to do heinous crimes will be held accountable for their actions. However, then the criminal is mercifully treated while they probably did not do the same to their victims. For if they had respected another’s’ life, they would not be on death row to begin with. This is necessary so that the law abiding citizens can see, there is justice that is upheld for those who are trespassed against. All the while, signs of respect are shown to those who do not always deserve. For the person undergoing the lethal injection procedure feels no pain and then they pass on. So theShow MoreRelatedThe Ethics Of Capital Punishment923 Words   |  4 Pages Capital punishment is a sentence that is given to someone that has committed a capital crime. This is a subject of great debate; some people agree and some do not. There are times when a crime is so heinous that the majority would seek capital punishment. Susan Gissendaner received this sentence for plotting to kill her husband, although her boyfriend actually killed her husband. Since being in prison, Susan has undergone a conversion and transformation. She is now a model prisoner. DueRead MoreThe Ethics Of Capital Punishment Essay1675 Words   |  7 Pagespart of the 29% of countries who choose to retain it as a form of punishment. Moreover, the two ethical theories I will use to carry out this analysis involve the Harm Principle and Moral Relativism. Both ethical theories can support the pro and con side, so I will be using both as I look at each side of the debate. Using the principles outlined in the Harm Principle and Moral Relativism, I will analyze the morality of c apital punishment and access which side the theories gravitate towards. To beginRead More The Ethics of Capital Punishment Essay1125 Words   |  5 PagesThe Ethics of Capital Punishment Ethics is the study of standards of right and wrong; that part of philosophy dealing with moral conduct, duty and judgement.[1] Capital Punishment is the death penalty for a crime.[2] The word capital in capital punishment refers to a persons head as in the past; people were often executed by severing their head from their body. Since the early 1800s, most executions have resulted from convictions for murder. The death penaltyRead MoreThe Ethics of Capital Punishment Essay1225 Words   |  5 Pagesanother? The disciplinary act of capital punishment, punishment through death, has been a major debate in the United States for years. Those in support of capital punishment believe that it is an end to the reoccurrence of a repeat murderer. The public has, for many years, been in favor of this few and pro-death penalty. 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There has been many more people that were not released but executed and possibly innocent. Kantian ethics is the theory that says the moral actions are not determined by the consequences but by the right nature of the action. Capital punishment may be questionable with some cases of innocents, with that being said the use of capital punishment should only be usedRead MoreSociology and Religion1517 Words   |  6 PagesBartkowski and Cullen explore in their article, â€Å"God Imagery and Opposition to Abortion and Capital Punishment: A Partial Test of Religious Support for the Consisten t Life Ethic†, as to whether having a close relationship with God will allow people to oppose both capital punishment and abortion, the consistent life ethic. 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Discussion on whether capital punishment is humane or considered cruel and unusual punishment has been the main issue this of debate for years. Recent discussion goes far beyond the act itself but now brings into question whether medical personal should

Deepest Fear Free Essays

My deepest fear is fear within itself. In life there is no failure but only feedback. Being presented with different obstacles and making sufficient decisions in my life’s path, has made me who i am today. We will write a custom essay sample on Deepest Fear or any similar topic only for you Order Now As a child, my family always taught me that I must perform to the best of my abilities as a person in order to succeed in whatever I  pursue in life. As a child growing up in Clinton Public School Districts wasn’t such a walk in the park because success was the only option and the key to your future. It took me a while to understand everything I was brought up against as a student there but it made me learn a great deal about the diversity of cultures and how others may perceive the world differently than I would. It made me understand the concept when it came to things I can manage, with others that I cannot. Being a student at Clinton High made me realize that I could do anything to my fullest potential if I put forth effort. I had also overcame the feeling of being unloved, abused and mistreated by someone I thought cared tremendously about me. I received many awards and recognitions throughout my school years such as hardworking, dedication, good Spirit, track Awards and many more. I participated in the choir, track, basketball, the Spanish club, pure guidance club, FCA (fellowship with Christians Association), help serve at the stewpot and many more. On May 25, 2012 not only did I overcome my fear of failure and doubt but I proved everyone one whoever went up against me wrong. This was the day that I rejoiced because I graduated from Clinton High School with a clean record, no baby and an acceptance letter to one of the top African American Schools in the state of Mississippi, Jackson State University. I believe majoring in Computer Science will be a great experience because I love computers and technology is my greatest strength. It will better me when it comes to dealing with things hands-on and challenge my thinking process even more. I believe also, that majoring in Computer Science will also build me up as a person because setbacks in one’s life better prepare one  for the greater challenges that will lie ahead. How to cite Deepest Fear, Papers

Jamie Oliver free essay sample

It recently won the Restaurant Chain of the Year award, at the 2010 R200 Awards, and the managing director, Simon Blagden, won the Best Individual award at the 2011 Retailers’ Retailer of the Year Awards. Also, at this year’s RRY Awards, Jamie’s Italian won the Best Concept Award and Oliver was named Investor of the Year (Charity, 2011). Since its debut in 2008, Jamie’s Italian has shown risky but promising figures. The turnover in its first year was ? 3. 74m and experienced growth of 418% to ? 19. 4m for its second year (see Figure 1).However, in its first year ? the restaurant had a loss of ? 924,341, which was attributed on the investment required to open the first three restaurants. Jamie Oliver Group predicts â€Å"a substantial increase in profits† in 2011 (Quinn, 2011). It is Figure 1 estimated that the turnover will be ? 70m. Companies House released a statement about Jamie’s Italian, â€Å"The directors are highly focused on ensuring that all new investments achieve excellent returns on investment. We will write a custom essay sample on Jamie Oliver or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page [They] adopt a rigorous approach to the capital investment appraisal of all new sites. This includes a detailed financial evaluation as well as demographic, competitor and market analysis† (Tryhorn, 2009). Oliver’s ambitious approach in introducing the restaurant to the world will surely help gain admirers. The strategy The marketing strategy for Jamie’s Italian is unique for its kind. Unlike many of his celebrity chef cohorts, Oliver wants the experience to be relaxed and not pretentious in any way. The chain is being marketed as a neighborhood mid-market restaurant. So much so, that they even encourage patrons not to make reservations and dine when they wish.If you visit Jamie’s Italian website It’s all about bringing my (2011), it specifically says, â€Å"We want you to visit us when it suits you and as our menu is food to the public and designed around fresh, quality dishes that are produced, things offering them the best value quickly Rather thanweve decided to keepsuggest simple. taking bookings, we that you just come along and well find you a for money they can get. table as soon as we possibly can. † â€Å" † Case study: Jamie’s Italian – From Marketing Strategy to Communications Not only do the restaurants provide a cozy environment but also the prices are very reasonable.Oliver says this about the chain, â€Å"[It] is all about bringing my food to the public and offering them the best value for money they can get. I’m putting my name on the line. The restaurant will have to offer the best quality meal diners have had at that cost otherwise I will have failed† (Kuhn, 2007). The positioning of his restaurant will allow him to reach a market that his other restaurants may not have been able to. His two other restaurants, Barbecoa and Fifteen, are marketed as top-class and fine dining restaurants, where reservations are required.Along with his consistency in using quality fresh ingredients, the rustic and authentic experience, and the new lower-priced strategy in new markets will help make his brand more available for the average consumer. The execution Jamie’s Italian started out with restaurants opening in mainly University cities, within the UK. The first one opened in early 2008 in Bath, then Brighton, and then Cambridge. There are now 17 locations, with 10 more opening in 2011 (Quinn, 2011). Oliver is even beginning to expand Jamie’s Italian globally with its Dubai restaurant opening this past February and a Sydney location due to open in July.Dubai was chosen for the first international opening as managing director Simon Blagden dubs the city ‘an international dining city’ (TradeArabia, 2010). By starting regionally and expanding within the international market, it is clear that there is no stopping Oliver Company. The outcome With Jamie Oliver at the top of his game, the move into reasonably priced restaurant chains is a smart one his behalf. Everyone wants a piece of him and by allowing the customer to enjoy a Jamie meal without having to break the bank, it is a win-win situation.Oliver is appealing to the masses by inviting patrons to enjoy a top-notch meal at an affordable price. The restaurant chain has been one of the biggest successes in high street eating for every location. If the restaurant continues down this current path, by the turn of the year (should profits Jamie Oliver channels continue to grow) Jamie’s Italian could easily be worth in a lot of passion into his the region of ? 100m (Quinn, 2011). â€Å" Analysis work†¦ † With the major success of the Jamie Oliver brand, Jamie’s Italian has been warmly welcomed in every location. The restaurant chain is part of Jamie Oliver Group’s new market development strategy. Jamie’s Italian is expanding into these new consumer markets at an extremely rapid rate. With an international following behind him, there is no doubt that Jamie’s Italian restaurants will see great success in the coming years. The restaurant chain is just a small part of the Jamie Oliver brand. The concept is a simple idea that seems easy enough to replicate. However, if Jamie Oliver were not the man behind it all, it simply would not fly. The success and enormous following can be attributed to the use of emotional branding.